
47% of Video Games on Kickstarter Fail.
The Problem...
Building an organic following takes time, and going viral is a rarity that doesn’t convert into Kickstarter backers.
Indies aren’t adapting well enough to social media marketing to boost their potential and reach new audiences of gamers to the full or build a community quick enough for the launch of their games.
The Solution...
Targeted social media ad campaigns aimed at new audiences to increase awareness and
consideration for the launch of your video game on platforms like Kickstarter, Steam, or
consoles, setting the stage for a successful launch day.
Helping Games Maximise Their Potential
I've helped games reach their funding goal within 24 hours with strategies that focus on building awareness and consideration of the games I work on, leading to audiences eager to support and back their Kickstarters on launch day.

Fallen Tear
High Fantasy Metroidvania
Funded within 24 hours, Fallen Tear raised over 450% of their target goal for their huge metroidvania, ready to take platforms by storm.

Tails of Fate
A Cute & Furry Dark Metroidvania Adventure
Tails of Fates' cute and furry edge certainly stood out to the crowd. Funded in just under 48 hours, Tails of Fate had over 1,600 backers, with some backers pledging over $2,000.
Get in touch
The best time to get in touch is now.
I'd love to partner with you on your game and marketing journey. Every strategy is crafted with your game's success in mind whether you're launching on Kickstarter or Steam/Consoles. The earlier you get in touch, the more likely I can work with you to achieve a successful campaign.
Fill in the form below with as much detail as possible and I'll be in touch.
Thanks,
Sam - Indievelopment (Owner)
Marketing Services
Every strategy is built with your game and budget in mind. Whether you're a small-scale indie studio, indie game publisher or solo developer, we'll go above and beyond with the available resources and get your game successfully funded on Kickstarter or generate Wishlists and sales on Steam.

Paid Digital Advertising

Research & Strategy

Influencer Outreach

Landing Page & Ad Design

Insights & Reporting
